Objectives

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4.1. Engage and mobilise women media-persons from South Asia to promote the objectives of SAWM;

4.2. Establish broad-based chapters of SAWM across South Asia and develop networks among the various branches of media;

4.3. Monitor the role played by the media in promoting a balanced portrayal of women;

4.4. Facilitate networking among women in the media, at the national, regional and international levels;

4.5. Sensitise media organisations and the public to women related issues;

4.6. Build capacities of media professionals to better understand and address gender issues and gender sensitive media practices;

4.7. Build the skills and capacities of women media persons;

4.8. Develop guidelines for fair and accurate portrayal of women through the media;

4.9. Devise strategies for women media persons working in conflict situations so that they work in secure conditions.